Topshop
Topshop is a British retailer of clothing, shoes, makeup and
accessories. It was founded in Sheffield in 1964 by Peter Robinson who
originally sold fashion by young and upcoming British designers. Topshop made a
name for itself by selling it as, ‘high fashion for the young and different
generation’.
Topshop has around 510 shops, which includes the stores that
are franchised and the 300 stores that are located in the UK. It operates
across 37 countries, including online and in a number of markets.
Topshop have had some of the biggest store openings in the UK
and around the world. One of the more memorable was the opening in Oxford
Circle, London. The store is five floors and is able to attract an average of
28,000 customers each day. Topshop opened on Fifth Avenue in New York in 2014,
because of where the store is it attracts a lot of attention.
Topshop can get a lot of criticism because of the size of
their models used to show the clothes and also how skinny the mannequins are in
store. Now, other high-street stores are producing plus size lines to be able
to meet their target market and to let their market expand. However, Topshop
still do not do a plus size range, and has received very negative comments
because of this.
This quote can be found on the Topshop website –
‘Topshop is an emporium of fashion, a design-led brand, and leader
of trends. Breadth and diversity is demonstrated across covetable ranges which include
Topshop Unique and Topshop Boutique. Housing over 400 new stylish must-have
mainline clothing and accessories which launch weekly.’
‘Where other follow, Topman dares to take the lead. From
emerging trends to menswear staples, we create innovative and distinctive men’s
fashion that’s sold around the globe.’
MOTO Elbow Rip Oversized Jacket
This jacket really stood out to me for a casual summer look. With it being oversized it is so easy to use if you want to dress an outfit down.
Tokyo Tiger T-Shirt
I love a casual T-Shirt with a small slogan or image, it is so easy to just pair with jeans and a pair of trainers or maybe even a denim skirt.
MOTO Rip Stud Denim Skirt
A denim skirt is something that you are able to keep in your wardrobe all year round. You could wear this with tights on the cold days or without on the rare sunny days!
Jersey Boyfriend Blazer
This jackets would be great if you are looking for one of those casual/dressy looks. You can instantly make your outfit look better by just putting this on top of a plain top.
NATIONAL Studded Showboots
I love clothes/items that you can wear with more than one thing! These would defiantly look great with the skirt shown above and also a pair of jeans.
Look out for next weeks post were I will be looking at the makeup section in Boots!
Topshop does quite a bit for young designers and small brands, mainly via their big Oxford Street shop - do you think this could dilute their core brand? What do you think of Topshop's makeup? It's one of the "drugstore level" ranges I really rate.
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